We are more than connectors — we’re strategic partners committed to elevating your brand awareness across industries and executing purpose-driven partnerships driving change.
Edgar Talent Agency creates strategic event activations, bridging our powerful network to create high-impact partnerships that accelerate growth and influence.
We connect key stakeholders from industry leaders and organizations to high-profile opportunities, strategic partnerships, and impactful events that elevate their influence and drive meaningful engagement.
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ABOUT
Edgar Talent Agency redefines marketing by delivering innovative, purpose-driven strategies that forge meaningful connections. Our mission is to ensure every brand’s journey is impactful, purpose-driven, and aligned with scalable solutions that create lasting impact and scalable change.
We leverage an extensive network of high-profile connections to unlock exclusive collaborations and elevate your influence. Our expertise lies in showcasing industry pioneers across diverse sectors—entertainment, arts, sports, education, and government.
We connect C-suite leaders, stakeholders, and organizations with the opportunities that matter most—making your ETA (Estimated Time of Arrival) always early and your impact unforgettable.
We collaborate with forward-thinking brands and organizations to activate strategic partnerships, produce transformative experiences, and drive meaningful cultural impact. From major league sports teams and civic initiatives to hospitality leaders and nonprofits, our clients trust us to deliver with vision, precision, and purpose.
ACCESS & RELATIONSHIPS ARE EVERYTHING.
OUR FOUNDER
Founder & CEO, Michelle Edgar brings her deep network, strategic insight, and unmatched instinct for what’s next—powering dynamic partnerships and campaigns that resonate, influence, and endure.
As a visionary executive, legal strategist, and cultural architect, Michelle has a proven track record leading at the intersection of entertainment, sports, media, and government. With experience spanning powerhouse companies like ICM Partners, SpringHill, Epic Records, and Warner Bros., she has shaped the careers of top talent and launched mission-driven ventures that redefine brand and cultural impact.
Her unique edge lies in her dual fluency in legal and marketing strategy—skills honed from years navigating high-stakes dealmaking, talent development, and strategic brand positioning. She has led league and athlete-branded initiatives, spearheading transformative partnerships and IP ventures that bridged business with purpose.
A builder by design, Michelle has founded Music Unites, The XX Project, and Community Collective to foster innovation, equity, and community through culture. She currently serves as Santa Monica Arts Commissioner and Steadfast LA Ambassador, championing the cultural and infrastructural rebuild of Los Angeles.
Most recently, Governor Gavin Newsom has appointed Michelle Edgar to the California Board of Barbering and Cosmetology. Learn more here.
ADVISORY BOARD
SERVICES
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Strategic Partnerships & Sponsorships
[ 01 ]
We create cross-sector collaborations that align with brand values and generate lasting cultural impact.
Stakeholder Engagement & Network Access
[ 03 ]
We connect you to the right decision-makers, cultural pioneers, and industry changemakers.
Experiential Event Production
[ 02 ]
We produce immersive, mission-aligned experiences that captivate audiences and build community.
Cultural Strategy & Brand Positioning
[ 04 ]
We help you show up with purpose, clarity, and cultural relevance across industries.
CLIENTS
At Edgar Talent Agency, we partner with visionary leaders corporations and organizations to deliver strategic activations, cross-sector collaborations, and culturally resonant campaigns that drive real impact.
Below are client projects that reflect our expertise in bridging brands with purpose, connecting industry leaders, and creating unforgettable experiences across sports, entertainment, government, and the arts.
Explore how we bring ideas to life—with precision, creativity, and influence.
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Industry:
SPORTS
As marketing and strategy partners to D.C. United, we lead the development of premium brand collaborations aligning premium assets like naming rights and brand integrations with the club’s growth objectives. From partnership ideation to asset strategy across categories like Banking, Insurance, and Spirits, we help activate meaningful brand experiences.
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Industry:
MEMBERSHIP COMMUNITY, EXPERIENTIAL EVENTS,
STRATEGY, PROGRAMMING, ENTREPRENEURSHIP
Leading West Coast growth for The Founders Club through strategic membership acquisition and community expansion, high-caliber event production, and brand amplification. Our work spans experiential programming, community building, partnership development, and brand strategy that elevate the club’s presence and impact across Southern California.
Industry:
HOSPITALITY & COMMUNITY ENGAGEMENT
In partnership with Viceroy, we produced Community Collective—a monthly high-impact event series that convened leaders from entertainment, education, tourism, and government. With powerful conversations and curated experiences, we positioned Viceroy as a cultural and civic hub.
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Industry:
NON-PROFIT &
CIVIC ENGAGEMENT
We led the Los Angeles launch event for the Builders Movement, founded by Daniel Lubetzky. From venue sourcing to guest curation and full-scale production, we created an experience that reflected the organization’s mission to build belonging and bridge divides.
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TESTIMONIALS
Our clients are our best advocates. Explore what industry leaders have to say about working with ETA — real stories of impact, innovation, and trusted partnership across sports, entertainment, hospitality, and civic engagement.
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“Michelle is a rare force — a visionary strategist who deeply understands the intersection of sports, culture, and brand. Her ability to build meaningful partnerships and scalable impact, sets her apart. Michelle brings both the creative instinct and operational discipline needed to launch and lead transformative businesses."
Danita Johnson,
D.C. United, President
"Edgar Talent Agency is instrumental in bringing The Founders Club to life on the West Coast — driving community, partnerships, and experiences that truly reflect our vision and build a lasting imprint."
Chris Meade,
Co-Founder, The Founders Club
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“Edgar Talent doesn’t just produce events—
they cultivate movements. Through this series, Michelle brought together the right voices, created meaningful conversations, and helped position Viceroy as a hub for culture and collaboration.”
Sieste Nabben,
Viceroy Santa Monica, General Manager
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“ETA brings unmatched vision, network access, and operational precision. Michelle was instrumental in bringing our Builder's Movement launch event to life—curating the right room, orchestrating every production detail, and ensuring the experience embodied our values. She’s not just a producer—she’s a strategic partner and cultural architect.”
Mariette Hummel, Builder's Movement,
Senior Partnerships & Activation Manager
